The Process
Each week, participants submit up to 3 of their best video ideas — complete with a hook, premise, and payoff.
Amos filters through every submission, looking for ideas that hit the Blueprint criteria: relatable, original, and compelling.
Great ideas get accepted and move into scripting. Others get feedback to be refined and resubmitted.
What Makes a Complete Idea
The name of your video concept — short, punchy, memorable.
What happens in the first 3 seconds? This is what stops the scroll.
The main comedic concept or scenario that drives the whole video.
How does it land? The satisfying conclusion or punchline.